This year in the U.S., there have been articles in The Wall Street
Journal, The Harvard Business Journal and the MIT Journal of Management Studies that all speak of the need for good storytelling in the business world. All these articles clearly state that the key to success in any company is firmly based on the stories that are told within that organizational culture. And these articles all showed that there is only one link that unites all the great leaders throughout history -- they were all good storytellers. They all understood the fundamentals of story, used these fundamentals to communicate their vision and became inspiring and compelling leaders as a result.

To achieve this deeper level of understanding of communication and to use
it to create compelling leadership, many CEO's and companies are turning
to veteran teacher and author, Richard Krevolin. After writing three books
and spending fifteen years of teaching at the prestigious USC School of
Cinema/Television, as well as at UCLA, Pepperdine, and Ithaca college,
Prof. Krevolin has amassed wonderful film clips, anecdotes and hours of
lectures that apply directly to story construction, leadership and communication in the business world.

Prof. Krevolin conveys this information in a humorous and inspiring way
through his private seminars, workshops and lectures. These presentations
can be specially constructed for the size and needs of any organization.

Story work does not just apply to those in the business world who have to write presentations. It also is incredibly useful in both internal and external Corporate Communications, for Presentations, Pitches, Sales, Human Resources and all types of motivation.

In fact, when a bunch of companies are all vying for the same account, who gets it? It’s the one company who tells the best story about what they plan to do to sell more of the client’s product. When a planner writes a proposal, when is it the most successful? When it’s written by a planner who communicates an inspiring vision through a good story. What about the best leaders and managers? What common traits do they share besides perfect hair and platinum visa cards? Storytelling skills! Inherent in being a good leader is being -- a good storyteller. When one is trying to clarify one’s goals in a new revenue management system, what type of plan will be the one that best motivates teams into action? In the end, it is the plan that tells the most moving, clear, powerful story.

Prof. Richard Krevolin has traveled the globe to teach both in corporate, business and private settings. A few of the cities he has taught in this past year include: Bangkok, Bombay, Sao Paulo, Buenos Aires, Paris, Barcelona, Chicago, Shanghai, Istanbul and Santa Fe.

Here are a couple of seminar topics that are available.

USING STORY TO SOLVE PROBLEMS & IMPLEMENT CHANGE --

Whether you want to make your presentations more inspiring, your corporate communications more exciting, or just pump up your corporate culture, understanding the rules of story and utilizing them in the workplace can make a huge difference in your company's effectiveness. Let Prof. K. teach you the rules to utilize story properly to effect powerful change.

THE HERO'S JOURNEY IN THE WORKPLACE --

Prof. K. will use his 15 years of experience teaching the filmmakers of tomorrow at USC to teach you how to implement the lessons of the hero of Hollywood films in your business or organization. This class will make
you both a heroic leader and your organization embody a sense of mission.

Here is what some of the business leaders who have brought him in for
workshops have to say about the training sessions he conducts:

" Nobody brings more energy, passion, depth or insight to a company meeting or training session than Prof. K. In fact, we loved what he had to say and learned so much, we had him repeat his lecture all over the world for the other colleagues."
- Demet Gulec
Global Brand Manager, Unilever, Bangkok, Thailand

"learn the rules to be able to break them... Professor Krevolin is a
great, entertaining presenter! We were glad to be a part of his
masterclass!"
- Debu Purkayastha
Creative Director, J. Walter Thompson, Mumbai, India

"It has been our pleasure to work closely with Richard over the past year. Aside from his obvious qualifications in the art and skill of scriptwriting, Richard has proven a very effective and stimulating teacher. His passion for the subject is contagious and has been invaluable in overcoming and winning over even the most cynical members of our team.
I would not hesitate to recommend Richard because he not only possesses the academic knowledge of his subject but, most importantly, the passion needed to truly bring it to life"
- Richard Clegg
Worldwide Director-in-charge, Unilever (haircare)
J. Walter Thompson Worldwide.

Wonderfulgreatsuperfantabulous! We are on such a high here! We reviewed the scripts on Wednesday night and laughed delightedly through all of them. They are wonderful stories, they use the insights cleverly and they are beautifully crafted. We presented them to our clients yesterday afternoon. They laughed happily too - right through the presentation. They are thrilled!
-- Judy Van Dam, Senior Account Executive,
JWT, Johannesburg, South Africa.

Please contact Prof. Krevolin for more information and rates.